Effective website design blends aesthetics with user experience to captivate and convert visitors using proven SEO techniques.

Courtesy Of TaxFoundation.org Have you hear the Supreme Court ruled on collecting Internet sales tax? Internet retailers can be required to collect sales taxes in states where they have no physical presence, the Supreme Court ruled on today; June 21, 2018. The Court upheld a law passed by South Dakota lawmakers in 2016 that requires out-of-state online sellers to collect the state’s sales taxes if the companies have more than $100,000 in annual sales of products to South Dakota residents or more than 200 separate transactions involving state. There are currently 31 states who have laws taxing Internet sales as shown in the map below. Courtesy Of TaxFoundation.org These are three easy steps to understand how the Internet sales tax will apply to your business. 1. What is your sales volume? The threshold is 100,000 USD in sales OR 200 transactions - both within one year. 2. Identify the state of transaction. Let's say you sell in five different states. You nee...

Information to help you improve your online marketing strategy. Website administration services .

You want to spend wisely when it comes to building your business reputation. Sure you want to reach your targeted demographic but without spending some serious cash on research its kinda hit and miss to find the best online channel containing your niche viewers. But no matter what channel you are using for marketing there is one thing you can count on correctly - videos give you the best return on your advertising buck. In the online world everything is always changing except on thing - videos. No matter what business you have. No matter what products or services you provide. Videos remain the most popular attention tool across all ages and demographics. Video Marketing Research In 2018 From Hubspot .... Video is often cited as a tool that helps drive various areas of business performance, and the numbers back up those claims: A) 97% of marketers say video has helped increase user understanding of their product or service. B) 76% say it helped them increase sales...

The making and publishing of tutorial videos is an excellent online marketing method used by entrepreneurs and business owners. This type of video can lend its self to being longer; on average 4 to 5 minutes. But some are even longer.  The advantage to the video viewer is an educational experience that enriches them with learning a feature or benefit of a product, service, or method. For example, you have a new product, what is the best way to promote it? A short video that 1) explains how to use specific benefits/features of a product or service; and 2) informs the viewer what problems this product/service will solve. It’s all about the timeless marketing method - present a problem and then demonstrate how your product provides the solution. Trends speak highly of videos as the optimized delivery method. “55% of people consume video content thoroughly.” 
 (HubSpot, 2016)  The best marketing solution mean education; help the viewer to learn something specific, at t...

This video shows how to connect your Google Analytics video with your YouTube channel so you can easily analyze your YT visitor traffic.

Digital marketing is the wave that every online business is surfing, wether you like it or not. There are two trends generating more momentum that you want your business to take advantage of, starting now. But first, make sure you are not making these 10 most common website mistakes .... #1 Digital Marketing Trend - Video Marketing Video marketing is the practice of creating fresh video content to publish on your website, YouTube, and in your social media channels.  For example, one of our video marketing components is the video above and the video at the end of this post. Every video has a minimum of three elements.... #1 Header slide that announces the video, gives a preview #2 The main content of the video #3 Ending slide when has your business logo, website, and closing statement or photo. The header and ending slide content will vary with the degree of your video expertise.  The other necessary element is SEOing your YouTube channel, but first j...

Successful online marketing means telling the search engine what you are providing so then your target audience can find you more easily. Get your site to the top of organic search results by knowing how to complete these three very important aspects of each web page.

Do people use the web to go shopping? Research says they do. #1 81% of shoppers conduct online research before making big purchases. (Retailing Today, 2014)  #2  44% of people go directly to Amazon to start their product searches, compared to 34% who use search engines like Google, Bing, and Yahoo to search for products. (Marketing Land, 2015)  #3  Mobile commerce makes up 30% of all U.S. ecommerce. (Internet Retailer, 2015) #4  Sales during the 2016 holiday season on Amazon amounted to almost 40 percent of online spending (Slice Intelligence, 2016). #5  Mobile devices accounted for 31 percent of holiday sales, and the desktop generated 69 percent. (Adobe, 2016). #6 Almost 70% of the survey participants labeled facial recognition technology as creepy when asked about it being used by retailers to direct salespersons toward high-value shoppers. (RichRevelance, 2016) #7   Online product reviews on in-store shopping in a new report calle...

Three Lethal Myths Of Web Sites There are  three crucial languages of every web site . Without an understanding of those you won't grasp the three lethal myths. Protocols There are certain practices that must be followed in order to exhibit your wares on the web and in online marketing channels - such as Facebook and Google+. These protocols are not complicated, they are as simple as learning the rules and regulations about driving. Education Quality content is #1 in the online world. Content that is informative, more than just a sales pitch, is proven to have deeply-rooted endurance to readers and search engines. Marketing Building a reputation for your products and services is more than glitzy graphics, responsive designs, and/or product features/benefits. For example, correct web site architecture will enhance how marketing channels can recognize and distribute your content - creating a sphere of influence. ________________________...

As a business owner you have a web site and/or blog so that you .... obtain new customers expand your potential customer base spread the word about your products and services To help you understand the many options you have for promoting and distributing your online content :     Paid media - Advertising on social media networks - Native advertising - Paid content discovery services - Pay-per-click - Retargeting     Earned media - Blogging - Outreach and PR - Social media strategies - SEO     Owned media - Your media content - Your digital footprint (marketing channels you created)  You put so much work into your content that it’s a shame to see it relegated to the archives of your blog. This is where repurposing comes in. By repurposing your content for a new site or medium, we give it new life and expose it to more new readers. The big question you’re asking now, is "Where are the best places to repurpose my content?" ...

Content marketing’s purpose is to attract and retain customers by consistently creating and curating relevant and valuable content with the intention of changing or enhancing consumer behavior. It is an ongoing process that is best integrated into your overall marketing strategy, and it focuses on owning media, not renting it. Get your free copy of the Handbook To Content Marketing for web site owners and blogger - click here . Basically, content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty. When you follow the Checklist in the Handbook To Content Marketing you will be improving your #onl...

A free and informative online marketing resource to help you learn the power of proven techniques with content marketing. Over 25 links that will help you increase your skills of online marketing since you will be operating with factual research and not hyperboyle. Discover how to shape your content so that you help consumers make a decision instead of driving them away. Yes, and this cumulative knowledge is yours for free, click here to get your copy . Questions and topics include the following: 1. What is Content Marketing? 2. What influences Consumer Decisions 3. Three Effective Content Marketing Strategies 4. Three Content Marketing Tips 5. Improve Your Understanding Of Social Media 6. Common SEO Mistakes & Resolutions 7. Work Smarter, Not Harder 8. Blogging Essentials 9. Content Marketing Weekly Checklist

#1 The top three social networks used by Business To Business (B2) marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). However, just 62% of marketers say that LinkedIn is effective, while 50% say the same for Twitter and only 30% of B2B marketers view Facebook as effective. December 2014 ( Marketing Research ) #2 About 60 percent of all Internet activity in the U.S. originates from mobile devices, and about half of total Internet traffic flows through mobile apps. July 2014 ( Geo Marketing ) #3  Google+ actually averages more visits per month than Facebook. Google+ receives 1.2 billion visits per month compared to Facebook’s 809 million. ( Geo Marketing ) #4 Landing pages with videos increase conversions nearly 90 percent. ( Ad Week )  #5  The average content length for a web page that ranks in the top 10 results for any keyword on Google has at least 2,000 words. The higher up you go on the search listings page, the more conten...

#1 Nearly half (46%) of people say a website’s design is their number one criterion for determining the credibility of a company. (NewsCred) #2 71% of companies planned to increase their digital marketing budgets this year, by an average of 27%. (Econsultancy) #3 Internet advertising will make up 25% of the entire ad market in 2015. ( Social Fresh) #4 Videos on landing pages increase conversions by 86%. (Social Fresh) #5 63% of millennials (born between 1981 and 2000) say they stay updated on brands through social networks; 51% say social opinions influence their purchase decisions; and 46% “count on social media” when buying online.  (leaderswest Digital Marketing Journal) #6 Not all content has to be original. 48% of marketers curate noteworthy content from third-party sources weekly (this post is an example). (Design & Promote) #7 34% of Fortune 500 companies now maintain active blogs – the largest share since 2008. (Forbes)

Online marketing is simply using proven techniques to increase traffic at your web site and/or blog pages. With a certified marketing plan, you can easily measure results, thus learning how to improve your marketing efforts. Discover the methods of online marketing for your situation, receive free specific information - click here .   Every month there are more than 10.3 billion Google searches, with 78% of U.S. internet users researching products and services online. December 2014 . (CMO Council) Starting April 21, Google will be expanding use of mobile-friendliness as a search engine ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices. You can easily receive a free site review, with a written report, to evaluate the mobile design of your site or blog -...

Starting April 21, Google will be expanding use of mobile-friendliness as a search engine ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices. You can easily receive a free site review, with a written report, to evaluate the mobile design of your site or blog - click here . According to CNN Money, mobile computing has overtaken computing on traditional desktop and laptop computers as of January, 2014. That's right, mobile computing was responsible for 55% of all computing - 13 months ago. Why? Because the experience of mobile computing is getting easier, which is why Google is revising the way it does search results to focus more on mobile computing. Don't miss this significant search engine development. Today , make sure your web site or blog is current with...

My Blogging Success Class, how to improve your online marketing skills, will be held next week. It is easy to register and participate on the phone or using Skype. The early bird discount ends tomorrow - Thursday the 18th. Building confidence in producing content for your business is the most important aspect of online marketing. (Source: SocialExaminer) If you want to achieve better online marketing results, this is your opportunity - learn the skills in class and do it yourself. You will be given proven, exact ,and specific marketing methods on how to .... 1. gain readership of your blog. 2.   improve the number of page views on your blog and/or web site. 3. design an effective "Call To Action" and monitor it. Those are some of the nuggets you will learn, after this class is over you will be educated and equipped (with free tools) to preform successful online marketing . PLUS , you receive a free 90 minute consultation on your blog or web site. Yo...

Blogging Success Class , improve your online marketing skills with a money back guarantee. Did you know that blogs are the third most important influence that affect consumer spending? ( link to study ) Receive a free 45 minute consultation on your blog, or how to setup you blog, by enrolling in the class today. Simply type in "free-consulting" in the promo field. Don't miss this beneficial marketing class on 26 February. The Early Bird discount expires this week. Click here to get started now .

Blogging is a surefire way to get your ideas, products, and content into the data stream that makes the internet what it is - a data superhighway. For a business, blogging is a 'must have' in the marketing portfolio, especially with the growth of social marketing and its' integration into all aspects of the devices we use today. A "blog" (derived from the term "web log") is basically just a website with two key differences: First, it's extremely easy to add information to it. A blog is like an online journal, so you just log in, type what happened today, post it, and you're done! Second, you can add a simple little feature that automatically tells a whole bunch of other websites that you've made an update to your blog--every time you make a change. In fact, two of the most popular platforms for small business blogging, blogger.com and wordpress.com, are designed to have the look and feel of editing a Microsoft Word document.  Because ...