Wednesday, November 30, 2011

Proven Strategies to Boost Your PageRank in Google

PageRank is a number between 0-10. Yes, when your at a zero ranking you are not even on the scale. A ranking of 10 is the highest. If you want to learn about details or see how a PageRank can be calculated then search for "PageRank" in Wikipedia.com. Google and Yahoo don't publicize the formula they use to calculate PageRank, in fact I am not sure Yahoo is still doing PageRank. Google definitely is, and if you want to grow your site be sure to monitor your PageRank there.

The overall principal to improving your PageRank is associating your web pages or blog with other web sites that are similar to what your site is providing. For example, if your key words are about baking, recipes, and selling sweets you want to be connected with sites that are similar. You don't want to be connected with sites that are selling auto parts or dealing with concepts that are not relevant to your key words. Get your self associated with sites like yours. The PageRank spiders do explore the content on your site and the sites you are connected with.

Many people just put up a site or blog, do no regular search engine submissions, no articles linking to their web pages, and have less that 50 links to other relevant web sites - so they end up with a PageRank of 0-2.

How can you improve the PageRanking of your web site or blog, without taking money out of your pocket?

1. Get connected to the web in general. Put the word out about your services and products. This can be easily accomplished by submitting free press releases and distributing articles that you have written to free article sites.

2. Do some reciprocal linking with other web sites. Go looking for sites that compliment your web pages or have similar products. Ask them to exchange links with you. There are rumors other there that say too many links are bad on a web site or hurt your PageRank. If that is the case, then why did ShastaConect.com go from a zero to 3 PageRank in six months? That site has over 300 links on it. And, those links are all relevant and similar to the key words and phrases being used there.

3. Step out with social marketing. Set up a Twitter account, Facebook account, or LinkedIn account and make some posts that include links back to your web pages. This is an easy way to accomplish distributing your news, gain some new site visitors, and increase your visibility.

Those three efforts will increase your backlinks. A backlink is simply a web site or blog that links back to your web page. You can get more specific info in wikipedia when you search on "backlink" but we can use this simple definition I have provided to understand what you need to do. Get more backlinks to your web pages. But, make sure they are coming from decent sites. The search engines do calculate and monitor the backlinks to your site.

You can explore what your PageRank is at the this site: http://www.microsoft-watch.org/cgi-bin/ranking.htm.

Folks I have shared time tested and proven strategies in this article. I promise that if you do these four ideas for just two hours a week - continuing over four or five months, you will see positive expansion in your web endeavors. Improving your web site ranking is not a fast food restaurant, there is no drive through lane. It takes time to gain higher visibility and anyone telling you different is probably selling you some swampland but calling it a "one of a kind" location.

Be patient, be diligent, and the rewards will appear.


Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there

---------------  EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.


Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care

What Are Quality Links?

If your site is rather new and still unknown, a good way marketing technique is to get involved in the community around your topic. Interact and contribute on forums and blogs. Just keep in mind to contribute in a positive way, rather than spamming or soliciting for your site. Just building a reputation can drive people to your site. And they will keep on visiting it and linking to it. If you offer long-lasting, unique and compelling content -- something that lets your expertise shine -- people will want to recommend it to others. Great content can serve this purpose as much as providing useful tools.

SOURCE: http://ezwebmanifesting.com/blog/files/d4379dfef039f356deea4363523c1cf4-11.htm

Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care

How to Index your site

A site map is an essential ingredient to any web site. Kick your search engines results up a notch with a good site map. Be more search engine friendly with a site map. Best part, you can do this for free. Here is my video to explain how.

 
 
Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

 
Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care

Monday, November 21, 2011

Sizzle: this is the technology revolution invite

This video is a must see if you want to know where technology is headed. Windows is out. Is Facebook the new Windows? Is Apple the new internet device leader? This guy has his facts and figures.

http://blog.ted.com/2011/11/12/6-ways-to-save-the-internet-roger-mcnamee-on-ted-com/

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Use custom videos to market your products: EzWebManifesting.com

Sunday, November 13, 2011

Internet keeps government honest: Google chief

Broader adoption of the Internet will keep governments on their toes as wired-up citizens exercise their newfound power to check rights abuses, Google chief Eric Schmidt said on Saturday.
"In nations and communities around the world, citizens are turning to online tools to keep their governments honest," he told business leaders on the sidelines of the Asia-Pacific Economic Cooperation (APEC) forum in Honolulu.
"Whistleblowing has never been so easy," he said.
Schmidt cited demonstrations that toppled the leaders of Tunisia and Egypt in which activists used Facebook to schedule protests, Twitter to coordinate them and YouTube to broadcast the events to the world.
"Online citizens can find like-minded allies, they can find like-minded diasporas from a country," he said.
With 52 percent of the global population under the age of 30, the youth can have a bigger say on issues because they are the most prolific users of the Internet.
"They are the ones who are online, that's how you reach them, that's how they talk to each other. They share applications and proxy and circumvention tools and help magnify each others' causes," he said.
But while governments should not ignore online protests, Schmidt also warned that they could be exaggerated.
"It's easy in the online world to create the impression of a revolution in the form of noise. It's important to understand what is a legitimate protest and whether it's just people trying to create some noise... some excitement."
Greater adoption of the Internet will lead to the creation of two global systems -- the physical sphere where the government has power over its people and a virtual world where people can have more influence, he said.
And there's little place to hide for those who do bad.
Atrocities against citizens can be documented more easily and "we can start trials against evil-doers before (their acts are) even stopped," he said.
"There are no caves online."
With only an estimated two billion of the global population of seven billion online, there is still room for expansion, Schmidt said.

http://www.breitbart.com/article.php?id=CNG.c770bd78ee6f2e104d86c0139d85cd9e.11&show_article=1

Wednesday, November 9, 2011

Most common mistake of online marketing

The most common mistake of online marketing is ignoring the fact that the web - the Internet - is a fluid and morphing entity. The very foundation of the web is that IT IS, by it’s design, a social marketplace. Yet, the majority of people fail to realize this basic mechanic and therefore do not capitalize on its’ inherent connective potential. Instead, they make a site or blog, then follow the “current” trends to promote their products and services based on techniques and understandings founded in print and other media advertising. Sure, all those outdated understandings produce some level of juice. But those methods do not garner a robust buzz or following, plus they most certainly require big buck advertising.

No, the methods I prefer require much less cash infusion and rely more on sweat equity. I use and teach processes and procedures that harness the social nature of the web.

Check out the Cluetrain Manifesto, http://en.wikipedia.org/wiki/The_Cluetrain_Manifesto,  when you have time. It’s a campaign organized around 95 tenets that apply to all businesses operating within  this newly-connected marketplace: the web. These ideas are designed  to examine the impact of the Internet on both markets (consumers) and organizations. I think this document is required reading to get on the path of harnessing the fundamental mechanics of the web.


Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care

Monday, November 7, 2011

How to Implement a Working Social Marketing Strategy

Social marketing is the methodical use of techniques to solicit new connections and contacts that will produce favorable sales of your products and services. Since the internet connects all people in all communities and in every possible subset of potential interest - it's an ideal and comprehensive marketing tool. Seriously, the internet is a gleaming, sparkling thunder bolt horse, stomping its' hoofs - ready to charge forth on your behalf.

What is the first step? Your first goal is directing the thunder bolt horse to fulfill your goals, which is accomplished by creating your marketing plan.


Marketing Plan Components

This written plan must layout the benefits and characteristics of your products and services. Once you have those you can drill down to arrive at your key words and key phrases. With this in hand you can move forward with certainty about why people will be interested in your web site. After all, you have to be clear about what sets you apart from your competition - what makes your offering special.
The next step is designing your page content so that it uses specific key words and key phrases, while also making sure that those are use in your meta tags. Meta tags are shown in the HTML code, they are not displayed on the web pages your visitors view on your site. This content alignment: matching visible content with the meta tags in HTML code - is a simple method to search engine optimize (SEO) your web pages. SEO is essential if you want your web site to be noticed in a beneficial manner.


Optimize Your BackLinks or back links

Backlinks are an important strategy in SEO. You want to have reciprocal links with other sties that match these two criteria: relevancy and community.

A relevant link is one that matches the content of the web page or web site. For example, if you have a site offering clothing, then links to restaurants or auto repair are not relevant. A relevant link would be another a site offering different clothing or fashion accessories. An article about clothing design or fashion linked to your site is a good example of relevancy. A link from a online community about personal styles, clothing or fashion is another good example of a relevant link.

A community link might be that auto repair shop or restaurant, but you better make sure it's within 10-15 miles of you street address. Yes, search engines can figure this out using addresses on a web page or an IP addresses. Linking to a chamber of commerce or local organizations, non-profits are good example of community links.

Links on your web site that are not relevant or community based damage your reputation in the search engines.


PageRank is your web site reputation

Google has developed the gold standard to measure web site reputations. It is called PageRank. This standard is a complex algorithm that you really don't need to know, in fact they keep it secret. Just do the basics, which are discussed in this article, and you will see your web site begin to soar in search engines results. I know this from my experience of working with web sites for over 15 years.
An example, two people are selling apple pies and both use "best apple pie" for a key phrase. Someone googles "best apple pie" so which of those two sites will appear first in the search results? The site with the highest pagerank will be displayed first. You must boost your pagerank to set yourself up to be found and displayed prominently.


How to Improve your PageRank

1. Make sure you web site is indexed. If you don't know what this means then watch this video: http://www.youtube.com/watch?v=p1k0e1Ej7nA.
2. SEO your web pages to optimize your key words and key phrases.
3. Increase the number of quality backlinks on your site.
4. Improve the visitor traffic to your web site.


How to Increase Your Web Site Visitor Traffic

Today, it is easier than ever to let people know about your web site. And, I am NOT talking about paying a service to do this. I am talking about sweat equity - taking the time to work the free and abundant social marketing tools and social networking sites at your disposal. You can also use online communities and articles to generate exposure about your web site. Once you have people at your site offer them an educational give away. When they take or download this freebie it creates a bond; make sure you design it right so they become one of your subscribers too.
Here are a few of the free tools available: Facebook, Linkedin, Twitter, EzineArticles, YouTube, Scribd, Plaxo, and there are so many more. Perhaps the newest member, as of this writing, is Circles by Google.

Social marketing begins with a desire to expand your out reach. From that idea you create your marketing plan which integrates the fluid and dynamic environment provided by the internet from the comfort of your easy chair or kitchen table. Social marketing, using social networking with a written marketing plan is the perfect, affordable marketing solution for small businesses.


Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care



Thursday, November 3, 2011

Google Changes Search Algorithm, Trying to Make Results More Timely

SAN FRANCISCO — Acknowledging that some searches were giving people stale results, Google revised its methods on Thursday to make the answers timelier. It is one of the biggest tweaks to Google’s search algorithm, affecting about 35 percent of all searches.

The new algorithm is a recognition that Google, whose dominance depends on providing the most useful results, is being increasingly challenged by services like Twitter and Facebook, which have trained people to expect constant updates with seconds-old news.

It is also a reflection of how people use the Web as a real-time news feed — that if, for example, you search for a baseball score, you probably want to find the score of a game being played at the moment, not last week, which is what Google often gave you.

“This is the result of them saying we need to find a way to more effectively get fresh content up,” said Danny Sullivan, editor of Search Engine Land and an industry expert. “It does help with the issue of people thinking, ‘Wow, if I need to find out about something breaking, I’ll go to Facebook or Twitter for that.’ ”

Timeliness has long mattered to Google and its search results. Nevertheless, the company said that it always looks for improvements, and the latest change goes much further in freshening search results. Google tried once before to create real-time search, in 2009, when it introduced google.com/realtime, a service that incorporated Twitter posts that Google paid Twitter to use. But that contract expired in July and the two companies could not agree on terms to renew it, so Google disabled the site.

Americans still turn to Google for two-thirds of their Web searches, but for people who want the latest chatter about events happening now, it competes with Facebook, Twitter and Bing, Microsoft’s search engine, which includes more Twitter and Facebook posts than Google does in search results.
“The biggest source of the very freshest information is Twitter, and Google doesn’t have anywhere near the access to that kind of data as it had before,” Mr. Sullivan said. “But when people do those kinds of searches, they’re looking for a lot of reactions, looking for Twitter itself. So even with these changes, this doesn’t really solve that problem.”

Google became dominant by finding archived Web sites and showing links to them. But today people sometimes expect years-old links, like the best banana bread recipe; week-old links, like the last episode of “Gossip Girl”; or seconds-old links, like this morning’s presidential campaign news.
Google makes more than 500 changes to its algorithm a year, but most affect only a small percentage of results. With its new formula, which Google calls a freshness algorithm, Google tried to teach itself the difference between those types of requests, Amit Singhal, a Google fellow who works on search, wrote in a blog post announcing the changes.

“Depending on the search terms, the algorithm needs to be able to figure out if a result from a week ago about a TV show is recent, or if a result from a week ago about breaking news is too old,” he wrote.

“This algorithmic improvement is designed to better understand how to differentiate between these kinds of searches and the level of freshness you need.”

Google last announced a significant change to its search algorithm in February, when it said it would raise the rankings of high-quality sites to fight low-quality ones, often described as content farms, that were flooding the search engine with mindless articles tied to popular search queries.

The new formula, which affects search results globally but will not change nearby ads, will bring up minutes-old results for recent events, like an unfolding news story, and for recurring events like the Oscars or a political campaign. It will also show fresher results for topics that are often updated, like reviews of a new iPhone. It will understand that unlike breaking news, reviews from a few weeks ago are also useful, the company said.

These are “queries we don’t think we’re doing perfectly well on,” said Rajan Patel, a Google software engineer who worked on the new algorithm. “We just realized that people expect Google to return the most up-to-date results for all kinds of queries, from hot topics to more general queries like a TV show.”

For evergreen results, like recipes or how to change a tire, Google said the algorithm would know to show the best results no matter when they were posted.

The algorithm uses technology that Google built last year in response to the greater speed at which people were publishing updates online. It is a Web indexing system it calls Caffeine, which crawls the Web more quickly, updating Google’s index of Web sites continuously instead of every couple of weeks. Thursday’s revision changes how Google ranks those links now that it has them in its index, Mr. Patel said.

Google’s main competitor, Bing, has also developed a way to index Web sites that change often, like blogs and news feeds, and analyzes Twitter posts to identify popular topics, said Stefan Weitz, senior director at Bing.

Mr. Patel said that Google planned to incorporate posts from Google+, its new social network, into its search results to further improve their freshness.

http://bits.blogs.nytimes.com/2011/11/03/google-changes-search-algorithm-trying-to-make-results-more-timely/?hp

Is Adsense right for your site or blog?

Google describes its’ AdSense as, “a free program that empowers online publishers to earn revenue by displaying relevant ads on a wide variety of online content.” Basically, when you participate in Adsense you create a free account with Google and then place some code they you provide on your page(s). That code determines the advertisement content to display, in the form of text ads, on your real estate - your web or blog page. The ads are from vendors who have already paid Google advertising money to display their content on pages appropriate to what they are selling.
http://www.ezwebmanifesting.com/blog/files/google-adsense-review.htm 



Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care

Tuesday, November 1, 2011

Money saving discount - 3 days left - expand your reach

Ready to practice simple and effective social marketing techniques to expand your online presence?

Discover proven strategies that put  a blog, Linkedin, FaceBook, Circles, and Twitter to work in your favor: improve your web site traffic and create connections you don't have right now - build your email list.


What students and clients are saying ......

There is so much valuable material in this class, it would be worth taking it again and again...."
Mikaelah, Heart of the Goddess Aromatherapy

Steu Mann has been instrumental in enhancing the visibility of our website around the globe..."
Rebecca Smith Orleane & Cullen Baird Smith, Laarkmaa.com

Webinar class begins November 16th, 4:00 pm - 5:30 pm (PST), 8 sessions 


Thursday, October 27, 2011

Find what Facebook knows you - here is how to do it

How to find out everything that Facebook *really* knows about you....

Max Schrems, a 24-year-old law student from Vienna, a meticulous document requester and researcher, is now sitting on a pile of 1,200 pages that comprise his personal-data Facebook dossier. 

He secured the data by using a European requirement that entities with data about individuals make it available to those individuals if they request it. 

After Mr. Schrems made the request, Facebook handed over a CD containing data that's now fueling 22 complaints that the law student has filed against Facebook with the Irish Data Protection Commissioner (according to Facebook, European users have a relationship with the Irish Facebook subsidiary). 

The complaints, which Mr. Schrems began to file in August, concern the illegality of these charges (for the full set and PDFs of the filed complaints, go to Kim Cameron?s Identity Weblog): 

* Pokes: Retained even after a user removes them.
* Shadow Profiles: Facebook is collecting data about people without their knowledge, using it to substitute existing profiles and to create profiles of non-users.
* Tags: Used without specific user consent. Users have to "untag" themselves (opt-out).
* Synchronizing: Facebook is gathering personal data - e.g., via its iPhone app or the "friend finder" - and using it without the consent of the data subjects.
* Deleted Postings: Postings that have been deleted showed up in the set of data Mr. Schrems received from Facebook.
* Postings on other Users' Pages: Users can't see the settings under which content is distributed that they post on other's pages.
* Messages: Messages, including Chat Messages, are stored by Facebook even after the user deletes them. This means that all direct communication on Facebook can never be deleted. 

News of Schrems legal activities, along with demands for users own personal dossiers, went viral at the end of last month. Reddit users stampeded, swamping Facebook with requests for personal data after going through the Reddit submission?s four-step tutorial on how to do so.
Here are the steps on how you can request your personal data from Facebook: 

 
2. Enter your personal information 

3. Make a reference to the following law:
"Section 4 DPA + Art. 12 Directive 95/46/EG" 

4. Click on "Send" 

Facebook cried uncle, sending an email claiming that it could not comply with the requests within a 40-day period. 

Remember how Mark Zuckerberg, in the early days of creating Facebook, called users dumb f*`ks for trusting him with their private information? 

After 7+ years of The Facebook bloating into a private-data behemoth (or boondoggle, depending on your attitude about privacy), one user has finally arisen from the land
of dumb f*`kery to strip the label from his own online persona and instead paste it across the data-gobbling gut of Facebook itself. 

Kudos, Mr. Schrems. 

If you're on Facebook and want to keep informed about privacy issues, scams and internet attacks, join the Sophos page on Facebook, where over 140,000 people regularly share information on threats and discuss the latest security news. 

 --------------------------




How to be Successful With Social Marketing

Great article on how to achieve a measurable social marketing effort underway or fine tune one that you already have going on.  http://www.ezwebmanifesting.com/resources/article-social-marketing1.pdf

Online class to optimize your efforts now open. Perfect to fit all the do - it - yourself folks, special discount expires in a week http://www.ezwebmanifesting.com/class.htm


Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care

Monday, October 17, 2011

videos speak volumes - great usage example

A wonderful stained glass class is being offered to make holiday gifts. 

She added two short videos that give a taste of what is possible in the class - much more potent than a paper flyer.  I think anyone who wants to stand out in a crowd of ordinary sites needs to use video .... and this site is the proof of that.

http://www.brittonstainedglassstudio.com (scroll down)

Friday, October 14, 2011

Biggest blunder of web site owners

Most web site owners fail to publish a web site map to the search engines. Simply put, a site map is the driving directions for a search engine. You want to make your web site search engine friendly. To accomplish that, assemble a site map and submit it, which can all be done for free. Click here to see video on getting 'er done.


Mount Shasta Resource Book

Discernment Times Magazine

ShastaConnect.com



Thursday, October 13, 2011

South Korea moving to eBooks in schools

This is a sign of the times. The entire country is moving to use eBooks by 2015. That means students are carrying iPads instead of knapsacks. No more losing your homework because the dog ate it.  Sonds like SK is serious about giving their kids a real education opportunity. http://www.advancedtechnologykorea.com/?p=8000



www.EzWebManifesting.com
Classes and tools to grow you web skills

ShastaConnect
Local Marketplace and Life Links

Discernment Times Magazine
Natural Living Resources and Information

Monday, October 10, 2011

The Angel News Network

We are proud to announce the launch of The Angel News Network web site: www.TheAngelNewsNetwork.com.

Jeff, Joel, Phillip are truly spiritual men, along with being channels, for divine wisdom from higher realms. In today's world of chaos and confusion, their material brings hope, self help tools, and honest guidance to discern fact from fiction. When you reach that point of not knowing where to turn for something fresh, check out their site. When you want to examine some steps to grow your Soul, check their site.

May your journey be filled with good tidings and satisfying experiences.

Thursday, October 6, 2011

Number of Americans reading e-books doubles

In a recent Harris survey, the number of Americans utilizing e-book readers nearly doubled during the past year.
  • 15%of adults polled used an e-book reader, compared to 8% from 12 months prior.
  • 16% of Americans read between 11-20 books per year.
  • 10% of Americans read more than 21.  Among e-book readers, that figure is closer to 27%
 http://www.thebookseller.com/news/number-americans-reading-e-books-doubles.html

India announces $35 tablet computer

Hey, I am not sure if this computer is in English, but you can't beat that price. http://apnews.myway.com/article/20111005/D9Q6AFOG0.html  Kudos to India for getting their folks online!


www.EzWebManifesting.com

Wednesday, October 5, 2011

Friday, September 30, 2011

Pagerank explained - the gold standard to measure web site performance

Hey, Google doesn't earn any income from the "pagerank" or "page rank" values they create and assign to web pages. To me, that qualifies this as an authentic measuring tool for web site success. Every web site is assigned a value between zero and ten. Ten is the highest and I have never seen a ten. Google and Yahoo will be at that spectrum. A rating of "3" is an average web site.   The key to boost your page rating are these five metrics....

1)  Revelance: links that are relevant
2) Comprehensiveness: complete coverage of a topic
3) Freshness: data that is fresh and pages updated regularly
4) Indexed: a site map submitted to Google
5) Useful content: meta tags that match your page content


Here is a Google starter guide to SEO [search engine optimization]: (click here)

Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care



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Wednesday, September 28, 2011

Facebook follows you when you leave

Facebook admits that it tracks users after they log out and have been doing so routinely - until they got caught this week. Now, they say they will stop it but they haven't got a solution for the infected software already installed on the computer of folks who use Facebook.
http://www.dailymail.co.uk/sciencetech/article-2042573/Facebook-privacy-row-Social-network-giant-admits-bugs.html

Monday, September 26, 2011

R U Ready for facebook changes?

Facebook now has 800 million users .... http://mashable.com/2011/09/22/facebook-800-million-users/

Did you now they are rolling out massive changes to profil pages, yes yours, over the next several weeks?  http://mashable.com/2011/09/21/prepare-for-the-new-facebook/

How to Make RSS Feed

RSS feeds are a simple tool to syndicate your products and services information.  Setup a FREE syndication method using RSS by watching this video.


  


Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care


DIY - do it yourself

Hey, stop relying on other folks to market you. Discover the power of social marketing by DOING IT in my class. Over the seven sessions you will learn how to do your own web based marketing.  Take hold of your destiny, expand your reach and connect with more people in an authentic manner.  First class is this Saturday. http://www.ezwebmanifesting.com/styled-2/register.htm

Saturday, September 24, 2011

Generate more exposure for your website - freely

A four letter word to simply and freely drive more traffic to your web site: blog. It doesn't get any easier than this to create more exposure for your offerings.

The first reason is they are free.  I don’t think that one needs an explanation. You can get some free marketing done for your web site with bloggin.

The second reason is that blogs are easy to update.  This means you can post anything informational pretty quickly.  Every post you write is picked up by the search engines and thereby accomplished you another step in the bridge that must be built to find you. I have hear rumors that search engines pick up blog posts more often then web sites content updates, but I am still looking to verify that one.

Consider this: what is easier to produce - a blog with 13 posts or a web site with 13 pages?

Of course, you want both, but a proven method for getting more exposure is bloggin’ daily, which is much easier than pasting up a new web page every day.

Last good reason to set up a bloggin” practice is you are in the bowels of the search engine already. Hey, blogspot.com is Google. So when you publish your post you don’t have to worry about getting it to the search engine because you are already there.  How easy is that?

My two cents, “Get bloogin if you want more exposure!”


To find the free blogs all you have to do is Google "free blogs" and there will be a dozen decent results. I like blogspot.com because it is part of the #1 search engine being used. There are some blogs that cost money to use and those have some extra features. It just depends on what you strategy is, as to what tool you want to use. For me, free bloggin is a great bridge builder and helps me emphasize my search engine optimization techniques (SEO).

Foe example, once you nail down your key phrases you are going to use on your web site, use them on you blog posts too. I don't suggest that you copy your web page content to make posts, but using the same key words is an excellent way to communicate with the search engines. You don't need to have a key word meta tag in use on your blog like you do on your web page. Simply using the key words and key phrases from your web pages will help the search engines understand what is being offered and help them create context links.

Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------

 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.

Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care

Friday, September 23, 2011

end of special offer - expires Saturday 9 PM (PDT)

Saturday  is the last day to qualify for the the 27% discount: Success In Social Marketing class, seven nugget packed classes that would take you years to lean on your own.

Yep, until 9 PM Saturday it's $65 and then it's gonna be $89.

Time to get synced with the 21st century in your business marketing.


What will you learn?


A proven system ....

- how to grow your email list
- how to expand your web presence
- how to tune up your web pages so they are SEO - search engine optimized
- create a social marketing plan and work it (we will do this in the seven sessions)
- how to establish a system to create more potential clients and connect with them regularly

Absolutely free - you get a 60 minute, one on one, with me before the first session to produce a doable social marketing plan.

If you miss a class?  Just listen to the recording before the next class.


Get serious. Take the step to qualify for this special discount that expires Saturday at 9pm (PDT).


.... you have my 100% satisfaction guarantee or I will return 100% of your tuition.

Register
: http://www.ezwebmanifesting.com/styled-2/register.htm

More info: 
http://www.ezwebmanifesting.com/class.htm

Blessings, Steu

 

Thursday, September 22, 2011

How to to Accomplish Effective Web Site Marketing, Three Free Strategies

I have been optimizing web pages for search engines going on 10 years and these are the tips and techniques I have learned. I promise that when you apply these three strategies to your pages you will see your page ranking improve. And, just remember, that won't happen overnight. Any changes you make in your web pages will take 6-8 weeks to show up in the search engines.


First, it's not a good idea, if you want search engines to display your web page(s) in search results, to use the same keywords and content design on every page. Hold on, this doesn't mean you have to build a whole new site or blog. Make it easy, just create some new ideas about what you are offering and what key words will lead potential customers to you. The next step is just modifying some web or blog page content.


One easy start on this effort is to sit down with a blank piece of paper and brainstorm session. Ask your self some questions, "What words do I want people to find me by. When someone is looking for my services/products, what words or phrase will they type into the search engine? What characteristics set me apart from my competitors that I can emphasize?" The results of this session will create words and phrases you want to use for your revised keyword meta tag on each page.


-  Make sure you use a variety of key words on each page.


-  Make sure you the keywords used in the meta tag are also used in the content on your web page.


Second, don't use the same "Title" meta tag on every web page. Use a variety of titles so that each one is unique. I have seen Google ding web sites, send an error message, when pages have the same title in the meta tag. A simple solution is use some of your key words for the page to make your page titles. And, be sure that what ever you have in the title meta tag you have written on your web page too.


The third strategy is making sure your web site has a purpose. That may sound simple, since most web sites are about making money or creating a presence. I encourage you to come up with a two or three sentence context for your site and then run it by every web page you have. Does that page fit the context? If not, you might want to tweak it. For example, let's say you sell widgets on your site. And, the context statement for your site is this:


We want potential customers and clients to know how and why we make the best widgets, along with our top rated service warranty. Our products are made from natural fibers and that sets apart from our competition.


When you examine your web pages, are they backing up the theme in your context statement - on every page? If all else fails, you could always put one version or another of this statement on every page - perhaps that will help boost your search engine optimization (SEO) efforts!


Here is one video that I found will help you understand about how search engines work. This understanding will in turn help you uncover your key words and phrases.

http://www.youtube.com/watch?v=a9A8ZneUyww



Steu Mann is a Reiki Master and Consultant. He has worked on corporate and private web sites for over 10 years to improve their performance and design. His Masters is in Curriculum and Instruction. He teaches social marketing classes and successful eMarketing and ePublishing strategies which have been put to work around the globe. You can reach him at his Ez Web Manifesting web site: http://www.ezwebmanifesting.com.







Steu Mann
He is an author and Reiki Master. His web site is ShastaConnect.com and offers a free directory of the diverse energetic and spiritual resources in the Mt Shasta area, which can be utilized around the globe. You can connect him about a free Reiki session. Discover Discernment Times Magazine and promote your business in the online marketplace there
---------------


 EzWebManifesting.com: create lasting promotional videos to use on your website or mail them prospects, and post them on youtube.com.


Discernment Times Magazine:  free online natural living resource for families and communities about sustainability and home health care




Reach out web wise to grow your biz

-  92% of online adults use search engines to find information on the Web
-  59% of those online adults use the web on a typical day
-  92% of online adults use email, with 61% using it on an average day

Two days left to save 27% on a networking class webinar. Participate from the comfort of your easy chair or kitchen table. Learn how to use social marketing tools as you build a social marketing plan in the class.  If you miss one, listen to the class recording. Expires tomorrow - $65, after that it's $99.
http://www.ezwebmanifesting.com/styled-2/register.htm

Wednesday, September 21, 2011

3 days left ... save 27%

Early Bird Discount expires on the 24th. Grow your biz skills forever: social marketing class with 7 sessions http://www.ezwebmanifesting.com/class.htm

Saturday, September 17, 2011

Free eNewsletter Resource - five stars

FREE newsletter marketing and email list manager when you have up to 2,000 email addresses - this is a valuable resource.

MailChimp: http://mailchimp.com/

Help Search Engines Find Your Web Site & Blog

Descriptive video explaining how to find a "product offering" in search engines to illustrate how to  design content of your web pages and blog.


Friday, September 16, 2011

12 Ways to Position Yourself as an Expert


Nikolas Allen, BAM! Small Biz Consulting, provides excellent guest blog on 12 easy and proven techniques to give you credibility with your products and services.  I suggest pinning this one up on your wall as a reminder of what works to spread your news easily.


http://www.ezwebmanifesting.com/styled-3/article-12-ways.htm

How To Be Successful In Social Marketing

I am offering an online class webinar, that will focus on social marketing. You win cause your learning curve shrinks immensely - I am explaining what I have gleaned from over 10 years of actually doing social marketing. This is not a book class, this is a life skills class if you want to grow your presence on the web.  http://www.ezwebmanifesting.com/class.htm