2 Free Pro Tips: How To Use Your Domain To Build Your Website Rankings

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For years, Google Domains was the least expensive method to acquire your domain. But, that changed when they sold their domain service to Squarespace Domains a few years back.

My two Pro tips below will improve your website plan and contribute to enhancing your SEO strategy.

Wherever you have purchased your domains, the entity responsible for managing them is called the Domain Registrar. Every year you pay an annual fee to own that domain.

We all want the best service at the least cost, which is what Google Domains provides.

Many people believe that GoDaddy is the cheapest. They did massive advertising promoting 99 cents for a domain. But, after that, the annual down cost can be higher than any other Domino Registrars.

On top of that feature, GoDaddy charges you for everything. For example, GoDaddy charges you if you use website email addresses. The costs add up to prove they are one of the most expensive Domain Registrars.

On a long-term basis, Google Domains was the least expensive Domain Registrar. In my research, as of this point in time, Squarespace Domains continues to be the least expensive Domain Registrar.

METHODS


Buying your domain with Squarespace Domains also gives you the ability to build a website and use website email accounts at no extra fee.

Most people I work with use a service like gmail to receive and send email. It’s easy to connect your website email addresses to your gmail account, plus there is no subscription cost. You do not need to purchase Google Workspace to benefit from this feature.

Once you have your domain purchased, you select a website hosting service. For the Pros out there, this means setting up an account at Green Geeks or Verpex. Those website hosting service providers offer free email accounts that you can easily setup. Or, my shameless plug, hire me and I will do that for you.

PRO TIP #1


>br> To review, your Domain Registrar is where you purchase your domain. Then you choose a website hosting service, and they connect your domain to the hosting account and you pay a subscription to them.

Now, the real benefit of what I have described so far, once your have a website hosting account, you have the ability to use your gmail account. This means you can receive and send email using your website email address(es) for FREE. This is done by using IMAP and POP.

Instructions are provided by your website hosting service to set up IMAP and POP in your gmail account.

This means in your gmail account, you will see emails sent to your website address, along with being able to send email from your gmail account using your website email address.

The best benefit to you: there is no cost for using this process. That is right, this is FREE.

The majority of small and even some medium-sized businesses, especially service contractors, move forward with what I have explained. You do not need to set a Google Workspace account to take advantage of what I am describing.

PRO TIP #2


In your Domain Registrar account, with Squarespace Domains, you can easily add keyword links, aka backlinks, to your website.

Your website's reputation benefits because the Domain Authority of Squarespace Domains is 95. This type of high ranking domain, linking into your website, will help “pull up” your website ranking. This is a well-known fact in backlink search technology. To check your existing Domain Authority, for FREE, at ahrefs.









No other Domain Registrar gives you the ability to set a profile in your Domain Registrar account, and add a text description that includes customized text links.

When you have looked into your Squarespace account, go to “Account Settings” in the top right corner. The screen below is my profile. Created your backlink links in the “Bio” section. These are FREE, high ranking inbound marketing links to your website.

















You benefit with new highly ranked backlinks into your website for FREE.

SUMMARY


If you are not already with Squarespace Domains, I highly recommend transferring your domain to them. This means Squarespace Domains will be your new Domain Registrar.







If you are already using them, be sure to insert your customized backlinks based on your keyword strategy.

Transferring your domain from one Domain Registrar to another Domain Registrar is FREE.

You benefit from these two FREE Pro website marketing ideas. Get started with them today!

If you have any questions, I am here to help.

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