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5 Methods To Convert Website Visitors

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 Every website owner wants to build organic search results and convert website visitors. Honing your content creation and content marketing skills are fundamental to establishing and expanding your sphere of influence.   Make it easy for your visitors to opt in as a subscriber to your content.  Supply a simple subscribe box when a user clicks an image or button. Place a subscribe box in multiple locations on your web page. More and more people are becoming subscribers at major retailers, which shows a level of comfort with connecting using subscription services. Put this new trend to work for you on your website. Are you selling a subscription service to your viewers? A recommendation, including word of mouth and positive online reviews, is a key trigger for consumers to sign up with a subscription service. Subscribers report they want something new and innovative. Replenishment subscribers are more motivated by financial incentives, such as discounts, and by a strong need for the pro
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7 Website Hosting Features To Fortify Your Online Business

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  To run a professional website you need these seven basic features from your website hosting company or hosting service. Without these, it does not matter how little you pay for your website to be hosted, because you have no real power in managing your content. Website hosting features give you tools to manage content and the functions that publish your content to the world and the search engines.  ... read more
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Online Marketing: 3 Silos You Must Include In Your Arsenal

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    Managing your online reputation requires digital marketing , a comprehensive approach to creating and publishing media about your business.  As you evolve and expand your online presence, mature your website owner strategy, you will find new methods to juice these silos. Be sure to begin collecting testimonials showing  positive feedback. Website media includes the content that you publish in marketing channels to create inbound links. In the first phase you are showcase your products and services to create website traffic, that is hopefully your target audience.  You are also working on an approach to successfully convert website visitors become a subscriber or a buyer. The media in this first phase is geared to creating organic search results to show links to your website in Google search results. "Nearly 50% of the world's population uses social media. That's over 3 billion users worldwide. ~ Statista As you have the time and money you will create more long term med
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SEO: Is It Necessary?

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  SEO, Search Engine Optimization, is a way to write content, format web pages, and optimize your website architecture so that more organic search results - connecting to your website - are displayed, on the first page of search results, when people are searching using terms related to your products and/or services. "Only 5.7% of pages will rank in the top 10 search results, on the first page of search resutls, within a year of publication." ~ Ahrefs Over 90% of websites never receive any organic search listings displays in Google search results because they fail on quality content and few to zero inbound links to their site. Every website owner wants to achieve success, and the key indicator to being a successful website owner, is having organic search results without using your business name. ... read more
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Website Owners: Do You Own Your Website?

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  You own you business. Do you own your website? It's all about the longevity of your business presence. There are a number of factors to consider including website builder, domain, website design, your databases, and more. When I talk about owning your website, I am talking about, you have in your possession the native files (html, PHP, asp) that are the architecture of your website, and that you can deliver those files to any website host company to publish your website on the internet. CMS - Content Management System You do not own the CMS if you are using one. For example, Wordpress is a CMS. Most website hosting services provide Wordpress that can be used freely. Web Design The design and format of your page are owned by you when you are building a website. If you do the design work yourself, or pay someone to do it, in either case you own it. Domain Name Domains are registered with ICANN. Technically, you own your domain, and pay an annual registration fee fo
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Website Owners: 3 Essential Characteristics Required For Success

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 Are you looking to improve your website owners skills?   Over the years I have at a masterful conclusion, I want to share with you. I think it will help you build a better website and improve your online marketing too. With this information you can better prepare yourself for the work ahead to be a leader in your community of online businesses. When people visit your site they will remember it, they may even bookmark it to return later for more information. One distinction, when I refer to when I say website owner. That term is pointing to the person creating the website. As an example, I work with many business owners to build their websites and do their online marketing. In reality, I am the website owner. Yes, the business owners own the content and media i create. But, it's my reputation on the line for the presentation ,functionality, and marketing that the website site incurs. This article is about the three most essential, the foundation qualities of a
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Website Owners: 3 Tips and 2 Audits Tools To Optimize Your Content

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There are three significant measurements to building a website with quality content which are length, speed, and relevance.  These are not new, however the specifics on them morph so, as a prudent website owner, you want to keep up to speed those modifications. This article will explain those three characteristics and review a free audit tool, provided by Google Developers, to evaluate your page speed and SEO (Search Engine Optimization) . This is a “how to” of your website maintenance for all you DIY folks.  If these topics cause confusion to you, or you just want some professional guidance, check out our website owner training program . 1. PAGE FORMAT AND DESIGN According to the buzz at this writing, a quality page, according to Google Search Standards, is at least 1,500 words and 2,500 is better. The content on that page is unique and relevant to the topic that relates to the web site at where the article is posted. For example, if your web site is a bakery, then maybe your home
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