SEO: Five Key Mistakes & How To Fix Them
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Five consistent SEO (Search Engine Optimization) mistakes and suggestions on a a good fix. #1 Page Title Does Not Use and/or Target Realistic Keywords A foundation of SEO is that your should should contain som of your key words or a key word phrase. Remember, the whole point of a search engine is to categorize your content so it can match people looking for your services with your page. The target of your key word is what you want to show up on the search results page for. For example, if you are selling red wagons, and you want to have your web site displayed to people looking for "wagons for children" then that is your target phrase: wagons for children. In this case, an example of an unrealistic key word phrase is "red wagons made for kids". This is a super specific phrase and searches tend to be done on vague terms. Be sure to avoid unnecessary descriptive words in your page title, because users don’t search for those. Carrying this one step further,...