Research: More than 11m teens have left Facebook since 2011
Over 11m teenagers and college students have left Facebook since 2011, an analyst claimed today. Digital consultancy iStrategy Labs today released a study it says uses data from Facebook’s own Social Advertising platform to come up with the shocking figures. Experts believe that young people are increasingly abandoning the site to turn to apps such as WhatsUp, Snapchat and others. According to iStrategy, Facebook has 4,292,080 fewer high-school aged users and 6,948,848 college-aged users than it did in 2011. Late last year Facebook shares went on a 24 hour rollercoaster after the company's chief financial officer admitted that teenagers are losing interest in the site. Shares in the social network soared around 15 per cent to $57.98 (£36.16) following the site's latest quarterly earnings announcement, before suddenly failing to $47.40. The dip was attributed to comments made by Facebook's chief financial officer David Ebersman about a decline in ...
